Why Your Email Funnel Isn’t Closing Deals (And What to Do Instead)

There’s a fantasy that so many entrepreneurs cling to: “If I just set up an email funnel, the clients will come.” They picture a life of ease — high-ticket clients rolling in while they sip oat milk lattes and journal about their next big manifestation. But here’s what most marketers won’t tell you. Your email […]

5 Virtual Assistant Marketing Tasks That Will Fill Your Sales Pipeline

virtual assistant marketing tasks

Most business owners hire a virtual assistant (VA) and expect them to “help with marketing.” But what does that actually mean? Without a clear plan, marketing efforts can feel scattered and lead to frustration. Virtual Assistant marketing tasks should be structured and strategic to ensure your VA is actually driving results. With the right systems […]

Why Your Website Isn’t Getting You Clients (And What to Do Instead)

If you’re relying on your website to bring in new clients, you might be frustrated by the lack of results. Here’s the truth: Your website alone won’t make sales. Many coaches and service providers believe a beautiful site will automatically generate leads, but that’s not how it works. The Reality of Website Conversions The average […]

How to Consistently Attract Clients Ready to Say Yes

Let’s talk about the No. 1 challenge I see small business owners facing — finding enough qualified leads. Sure, getting people to engage with your posts or sign up for your email list feels great, but let’s be real — those aren’t the leads that are going to fill your sales pipeline with ready-to-buy clients. […]

The Only Two Steps You Need to Attract Clients Online

As a solopreneur, you may feel overwhelmed by online marketing, unsure where to start or how to turn your efforts into revenue. You’re not alone — I see this often. But if you want to attract clients online, you need only focus on two key tasks: Offer a service that solves a specific, must-solve problem […]

What is Market Research and Why Does It Matter

Market research is essential when starting a business or refining your brand. In Magnetic Message, we take a deep dive into market research to shape your most compelling brand and messaging strategy. However, not all market research is the same. There’s a big difference between research done for a feasibility plan and research for a […]

How to Manage Your Workload to Ensure Happy Clients

Are you a solopreneur delivering done-for-you services? If so, you might have wondered how to manage multiple client projects without anything slipping through the cracks. Managing project workflows for 1:1 service delivery can be challenging, especially when your business snowballs, as mine did over the past six months. Here’s how I’ve gained FULL clarity on serving […]

The Simple Shift to Increase Your Profits Potential By 283%

Are you a multi-talented service provider facing growth challenges? As someone who has worn many hats and offered various services, I understand the struggle of trying to be everything for everyone. It seems like a good strategy — more services should mean more clients, right? But in reality, spreading yourself too thin can limit your […]

Six Elements of a Magnetic Message for Online Service Providers

Picture effortlessly drawing in your ideal customers with every word you share. A captivating online presence like this starts with a strategically crafted “Magnetic Message.”  Read on to learn the six essential elements of messaging that resonates deeply and helps you stand out online to your ideal customers. But first … What is a Magnetic […]

3 Sure Signs You Need an Updated Brand Message

Do you ever feel like online marketing is a popularity contest where only people with the most interesting personas and viral content succeed? As an online service provider, you might have gotten caught up in learning to beat the algorithms, go viral on TikTok, and other trendy marketing tactics. However, as an entrepreneur, your main […]