“Your website should be your best marketing tool.”— M.V.
Monica Valentine is Vox Pop Marketing’s founder and the author of Vox Blog. Check back for regular tips to make your website your best marketing tool.
Online marketing is a vast subject and there is a lot of information out there to sort through. As a small business owner, it’s hard to know which online marketing tactics will win new leads and customers. A well-rounded online marketing strategy employs all aspects of digital marketing. It also requires that all of your efforts work together toward one or more specific goals. The
How to choose email marketing software for your small business? It’s an important decision. The email marketing software you select will help collect leads from your website. That way you can follow up and nurture them through the sales cycle. You’ll want to set up email lead forms on your website as soon as possible. But, with more than a few options to sort through,
Everyone from small businesses to major corporations use content marketing to attract new clients and keep the ones they have. But what is content marketing? The Old Model: Interruption Marketing In the old days, before digital marketing, brands primarily advertised through print ads, TV or radio commercials. This is referred to as interruption marketing. In this model, ads are sprinkled between the entertaining or informative
Did you know it takes 7 to 12 marketing touchpoints to turn a lead into a buyer? Reaching the same people that many times with online marketing can be tricky. And while you might have heard about, or used “remarketing”, it’s not just a paid ads strategy. In this article, you will learn about three powerful remarketing solutions to increase sales in your business. Exit
Spend time in small business communities, and soon you will hear murmurs of, “Facebook ad marketing is dead,” or “Email marketing doesn’t work”. No one wants to waste time or capital on efforts that won’t bring results. This leaves many entrepreneurs to wonder … Which “Magic” marketing strategies actually work? A better question is … “What about my marketing is not working and how can
This is a complete online marketing strategy. It’s fully customizable to help you meet your unique business goals. Download this valuable PDF guide now. It’s free!
Vox Pop Marketing has provided WordPress web design & online marketing services for the Austin, TX, small business community since 2014.
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