How To Persuade Using Myers-Briggs Types Personality Marketing

Hey there, coaches, consultants, and passionate service providers! If you’ve been searching for ways to connect with different personalities through your marketing, you’re in for a treat. Today, we’ll delve into the fascinating world of the Myers Briggs Type Indicator (MBTI) and personality marketing. By understanding how to cater to Thinkers and Feelers you can […]
How to Create a High-Conversion Website for Your Business

In today’s noisy digital space, having a website that effectively convinces visitors to take action is a tall order. However, enticing people you’ve never met to book a call or enroll in your program can be done with the right approach. This type of high-conversion website is a major benefit for businesses looking to grow […]
Practical Marketing for Introverts

Calling all introverts! Did you know you have a surprising advantage when it comes to online marketing? Today, we’re peering into the hidden powers that we introverts have when for marketing our businesses. If you’re an introvert who wants to apply more of your strengths in marketing, this article will help. Read on to learn […]
Magnetic Messaging and ‘The Courage to Be Disliked’

One thing I’ve noticed since falling into marketing in 2005 is that it’s always changing. Today’s online space is crowded, so being true to your voice has become especially important. That’s why I’m excited to share “Magnetic Messaging” concepts inspired by the book, “The Courage to Be Disliked,” for coaches, consultants, and other micro-businesses. Lessons from […]
Is SEO for a Small Business Worth It?

In today’s fast-paced digital world, small businesses are constantly looking for effective strategies to enhance their online presence and reach their target audience. One such strategy is investing in Search Engine Optimization (SEO). With the potential to increase free traffic, boost brand visibility, and provide long-term results, SEO for a small business can be […]
Is Marketing Ethical? The Importance of Honest Marketing

As a conscientious coach, consultant, or service provider with strong values, you may have concerns about the ethics of marketing your business. You may worry that marketing is inherently dishonest or that it goes against your principles. In this article, we’ll explore the question, “Is marketing ethical?” and discuss the importance of honest marketing […]
Modern Website Design Trends for Small Business Growth

Your website might be the first point of contact between your business and potential customers. But is your website ready for visitors? Cluttered and confusing layouts, a lack of visual appeal, and slow page loading can turn visitors off and have people bouncing right off your website looking for other options. On the other […]
How Brand Strategy for Marketing Boosts Small Business Success

Resource mentioned in this video: the “Brand Marketing Map” is now included as a key element of our Magnetic Message service and program. For small business service providers, having a complete brand strategy for marketing your business is essential. In the crowded online space, a well-crafted brand will differentiate you from competitors and improve […]
Marketing Strategy Questions to Ask for Better Results

Do you feel like the marketing you are doing isn’t producing results? Or, are you standing still with your marketing because you’re not sure where to begin? Today, we’re talking about one of the most important aspects of growing a successful business — marketing strategy. Having an effective marketing strategy is essential for reaching new […]
Your Social Media Marketing Plan in 7 Easy Steps

Are you a small business service provider looking to grow your business with social media? With the sheer volume of platforms and content options available, it can be difficult to know where to start! In this article, you’ll learn the 7 steps to create a social media marketing plan that helps you to reach more […]