Pros and Cons of Niche Marketing

Should you choose a niche for your business? Many coaches and marketers will say you must have a niche for your marketing to succeed. However, depending on where you’re at in your business journey, this may or may not be the right advice. Read to the end of this article to fully understand the pros […]

Reasons You May Be Holding Back on Marketing

Are you a coach or consultant who wants to help a lot of people? Yet, for some reason, you’re holding back on marketing your business. Read on to learn why so you can confidently promote your business, reach more people, and make a positive impact with your work. Reasons You May Be Holding Back on […]

3 Benefits of a Purpose-Driven Business

A purpose-driven business can help you develop a Magnetic Message that attracts more customers so you can profit and make an impact. As Simon Sinek says, “Start with ‘Why’ ”. In order to create a Magnetic Message, and draw scores of clients to your services, your Why needs to be bigger than simply making money. […]

50 Ways to Market Your Business

If you don’t consider marketing fun, it’s probably because you’re doing it in the way that you think you SHOULD. If that’s the case, you might not be getting the results you want. Maybe you’re doing all of the things with your marketing, but are getting few leads or clients. On the other hand, you […]

How to Create More Content in Less Time

How can you create more content in less time so you can reach more people online and pull leads and clients to your services? In this article, you’ll learn a three-step process to create more content each and every month to help you draw those leads into your business. This process will give you a […]

The Simple Way to Become a More Effective Business Owner

How can you not only survive in business but thrive? That’s the topic of our conversation today and it starts with your mindset. If you’re not making as much money as you want to be making, and if you keep hitting the same roadblocks, then it’s time to adopt a growth mindset. This means actively […]

How to Plan Your Perfect Work Week

Do you ever feel like you’re coasting through your business day without a plan? Like, all of a sudden it’s 1 p.m. and there you are scrolling on social media without a purpose … If you’ve ever done this, you know winging your work days is NOT a recipe for productivity or long-term success. In […]

3 Daily Habits for Business Growth

If you’re a service provider, you likely have a huge heart for helping people. You also probably wanted to create a dream lifestyle when you started your business. But if you’re not doing daily activities that will get closer to those goals, then you’re just spinning your wheels. So what are the habits for business […]

Difference Between Copywriting vs Content Writing

copywriting vs content writing

Whether you’re a business looking to hire or a bootstrapping solopreneur, it’s important to know the difference between copywriting vs content writing. In this article, you’ll learn four key differences between copywriting and content writing. We’ll also outline how you can combine the skills and techniques used in each to strengthen all of your writing as […]

International Women’s Day: 6 Women in Business

March 08 is the annual observance of International Women’s Day. It’s an opportunity to build each other up, raise awareness about women’s equality and bolster female-focused charities and causes. To that end, this article celebrates the many and varied accomplishments of all women in business. For this article, we spoke with six entrepreneurial women from different […]